The Birth of Automobile Industry
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FROM: Vol. XLIV, No. 4 October, 1923
issue
The National Geographic Magazine
THE AUTOMOBILE INDUSTRY
An American Art That Has
Revolutionized Methods in Manufacturing and Transformed
Transportation
By WILLIAM JOSEPH SHOWALTER
The following article presents a careful survey of the economic
consequences of the development of the motor vehicle and a
layman's impressions of the highly technical automobile
manufacturing industry. The latter were gained during months of
observation and inspection in the largest automobile factories
in America, under the guidance of automotive engineers and
manufacturing superintendents.
The EDITOR

WITH thirteen million motor cars and trucks now
running on the roads of the United States, and with the
annual demand for new ones in excess of three millions,
America is both literally and figuratively "stepping on
the gas" in the making of transportation
history.
A quarter of a century has brought a development
in the automobile industry that has outrun the dreamers,
confounded the prophets, and amazed the
world.
In 1898 there was one car in operation for every
eighteen thousand people, each of them a hybrid creation
secured by crossing a bicycle with a buggy, and
in-stalling in the product a noise, sputtering little
engine that startled the people in the streets and sent
the horses on the high-ways into panic.
To-day there is one motor vehicle to every eight
people, and the worst of them is a marvel of silence and
service as cornpared with the best of its early
predecessors.
Thirteen million motor cars! Who can visualize
them! Five for every freight and passenger car on all the
railroads of the United States! Enough to carry half the
people of America in a single caravan!
The Lincoln Highway, from the banks of the
Hudson to the Golden Gate, is 3,305 miles long. To put
them all on that highway, even in traffic-jam formation,
would require that it be widened so that fifteen cars
could stand abreast!

THE LINE-UP AT THE START OF THE
SPEEDWAY 500-MILE TEST AT
INDIANAPOLIS
"These terrific tests have always brought
the engineering talent of the country together. Under the
lessons learned there, cylinder displacement has been reduced,
fuel economy has been evolved, and safety has been forged into
every element of your car and mine, on the mighty anvil of a
speedway and under the powerful hammer of high speed. Harmony,
balance, dependability, tire mileage, and studiness have come
from the flaming forge of a hundred miles an
hour."

DOUBLE-DECKING FLAT FREIGHT CARS FOR BIG
MOTOR-CAR SHIPMENTS
Despite the fact that a third of a million
carloads of cars were shipped from factories last year,
and 75,00o more from assembling plants, and still other
thousands by Great lake steamers, it has been necessary
to send many cars to distribution centers in drive-away
fleets. One manufacturer maintains a corps of drive-away
men, sending the cars out in fleets of ten, each with a
captain and a mechanic. Drivers are not allowed to raise
the hoods of their cars and must keep their assigned
positions in the fleet. The speed is held down to 25
miles an hour.

MOTORIZED TRANSPORT IN THE UNITED STATES
ARMY

THE DISPATCHER'S OFFICE IN AN AUTOMOBILE
PLANT
These boards, in the production department of a
major plant, control the passage through the factory of
material and parts, bringing them together at the right
time and showing the status of operations all the way
through to the finished product.
ROUND TRIP TO THE SUN
EVERY 21 HOURS
The service they render is proportionately
large. Assuming that the average car is operated only ten
months in a year and runs only twenty miles a day, their
aggregate travel amounts to seventy-eight billion miles
annually.
Such a mileage figure
being so vast, we might conclude that ten months a year and
twenty miles a day overestimated the average car's
performance, but both gas and tire data tend to justify an
even greater mileage.
It is estimated that the gas consumption by
the motor cars of the country will exceed six billion
gallons this year. It is generally held that, taking every
type of car, the average driver is able to coax fifteen
miles out of each gallon of gas he puts into his tank. But
even on the basis of thirteen miles per gallon, a little
arithmetic gives the enormous total mentioned above.
It is also believed that the average tire,
fabrics and cords, delivers more than 8,000 miles of
service. On the basis of the number of tires put on
automotive wheels annually, the aggregate motor-car mileage
would be eighty billions.
Three times as many motor-miles on the
highways as car-miles on the railways is a marvelous record
for so youthful a competitor of rail transportation.
Counts at the New York City ferries and
elsewhere indicate that the average car carries 2
passengers. This means that more than thirty million people
take to automotive wheels every day, or more than nine
billion annually eight times as many as are carried by all
the railroads.
The transformation in the lives of the
people which these figures indicate stands almost, if not
quite, unparalleled in any quarter of a century of human
existence.
Starting out as a plaything, trans-formed
into a luxury, and then becoming, in turn, a definite
element in our standard of living, the motor vehicle has
assumed the role of a highly efficient factor in our
ransportation system, touching the lives and promoting the
welfare of America as few developments in the history of
any nation have done.
TRACTOR-SEEDING ON AN UP-TO-DATE
FARM

STUDENTS LEAVING THE PINE LEVEL,
ALABAMA, JUNIOR HIGH SCHOOL

TEN OF A KIND TAKING THE TWIN PEAKS'
GRADE ON HIGH AT SAN FRANCISCO
A San Francisco distributer decided to show the
world what his cars could do on a heart-breaking hills.
Ten owners, once a woman, came to the scratch at the foot
of the hill and not a gear was shifted after the start.
The power of the American-built motor represents an
outstanding engineering achievement.

ARMY TRUCKS AT CAMP HOLABIRD, BALTIMORE,
MARYLAND
The truck on the right is the regulation army
truck widely used by our Expeditionary Forces in France.
In the middle is the new six-wheel truck recently devised
(see page 404). By the use of oversized tires, the ratio
of weight per square inch on the road surface is reduced
from 7 to 217/2. The truck at the left is also a new
design, built at Camp Holabird and having a four-wheel
drive. This truck will go almost anywhere that a
caterpillar tractor can operate, and some places it
cannot, and at the same time it has a high road
efficiency.
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